Or most managers, actually — A few days ago, I wrote a post on LinkedIn that got a lot of attention, so I thought I could elaborate a bit more and share the same piece of advice with my Medium following. When you are a designer in a leading role, there’s one thing you need…

Change the way you look at things to become a better designer. — When you want to prepare a dish for the first time, you most probably follow a recipe. You don’t just read the ingredients and smash them all together randomly, right? …

A look at pros and cons of these options — This is one of the most popular questions I get from aspiring product designers. I’ve been in design for almost 15 years and I had the chance of experiencing a bit of everything (communication agencies, product agencies, media companies, startups, big tech…), so I think I’m in the position if…

Product designers are generalists, but that doesn’t mean they should work solo. — In the past few months, I’ve been mentoring a designer currently working at a BIG tech company in the Bay Area (a really big one that I won’t mention, of course). Over the course of our sessions, I could get some insights into this company’s design processes. …

Best practices, heuristics, tips & tricks — This article is a quote from my book “Designing digital products for kids”, Apress, 2020. 🎧 Listen to a full conversation about my book and designing for kids on the UX of EdTech Podcast. Avery common misconception is that the typography on children’s products has to involve the use of…

How to provide what users want, while keeping them accountable for what they tweet — If you’re on Twitter, you surely know that one of the most common feature requests from users is the infamous edit button. Twitter, since the beginning, never offered the chance to editing tweets; you can either leave it or delete it (and rewrite it, if you want). Twitter users seem…

A mistake, especially common among junior UX designers. — I’ve been mentoring young designers on ADPlist and MentorCruise for some time now and I had amazing conversations with designers all over the globe. From these exchanges, I got the chance of understanding which are some of the most common struggles of junior and aspiring designers today. …

The biggest design trend from last year made visualizing data a mainstream thing. — If I had to point my finger at the biggest trend in design in 2020 I’d definitely point at data visualization. Sure, it’s nothing new. Data viz crawled from its origins on scientific papers into mass adoption earlier than that, especially during big events such as US elections, thanks also…

Gamification can make a good product better if done right, but it’s not a magic potion. — Gamification is one of those buzzwords that started gaining more and more popularity a few years ago. Lots of companies tried to implement some sort of gamification mechanic in their products, but very few did that right. Why it’s important for us to understand what gamification is and how it…